According to Istat data for the month of May 2021, there was a slight growth in retail sales of 0.2% compared to previous months while sales volumes increased by 2.2% , with an exponential growth of 82.3% for the clothing sector. The average spending of Italians is slightly increasing and companies are organizing themselves to make the most of the opportunity and…
SMS and Whatsapp are increasingly seen as two competing tools in business communication, especially since Whatsapp Business was launched. In reality, the two tools sms promotional campaign are not equivalent and one cannot replace the other . However, they can work synergistically to guarantee the best communication service to the customer and, consequently, increase their satisfaction. Let’s find out…
Companies can make a big difference for the planet by choosing to use energy from renewable resources, becoming plastic-free, opting for eco-friendly tools and so on. This is also true in the field of communication. In this post we sms services explain why sending SMS is the right choice if your company cares about being…
WhatsApp marketing is simply promoting a brand, product, or service via the WhatsApp messenger app. The process involves acquiring audiences through multiple sources (such as ads, QR codes, and links) and directing them to a WhatsApp Conversation where lead generation & conversions happen. However, the old and usual Marketing questions remain: How effective is Marketing…
Companies using click-to-Whatsapp ads as an entry point for conversations have witnessed unprecedented marketing results. Fever in the US and Latin America achieved a 39.5% conversion rate Pes Sem Dor in Brazil reduced cost per lead by 20% An industry expert stated that advertisers got the best ROI from Meta’s click-to-messenger ads. (Source: Alpha Sense 11 Sep 2023)…
Welcome to a pivotal moment for WhatsApp marketers. As WhatsApp evolves, so does our way of interacting with audiences. From 23 May 2024, WhatsApp will begin rolling out new per-user marketing template message limits (sometimes referred to as a Frequency Cap) globally. These updates are purposefully designed to enhance the quality of interactions on WhatsApp….
