Digital marketing has great options, such as email marketing, presence on social media , updating and promoting a blog with relevant content, and investing in sponsored links. However, each strategy must be monitored to identify what is really generating good results.
Therefore, for this assessment, KPIs — — are used. These indicators can show different aspects of the business, such as the efficiency of actions, the costs involved in strategies, the returns obtained and the behavior of consumers in the online store.
Therefore, it is essential to monitor e-commerce
KPIs closely. The focus should italy email list always be on understanding the business and drawing up a strategic plan to optimize it.
What are the main indicators and how to improve them?
Now that you’ve seen the importance of indicators, we’ll show you the main ones and how you should control them. Stay tuned!
Number of visitors
The number of visitors is the indicator that represents the traffic on a website. This KPI is divided into two types: number of visits and number of unique visitors. The second is quite interesting, as the same consumer can access the page more than once.
In order to increase sales, it is necessary
Attract a good number of people to your domains, be it your website, social networks, blog or others. The more visitors, the greater the chance of generating sales.
If you want to be successful, you must use digital marketing resources to promote this traffic. So, with different strategies, you need to monitor the traffic to know the influence generated.
When launching mistakes of a beginner photographer a campaign on Facebook , for example, measure how the number of visitors behaves. Then, if you promote an ad, do the same.
How to increase adb directory the number of visitors
be present on social media; use the email marketing technique; boost campaigns on Google Adwords ;