Marketing focuses on market analysis, value delivery and customer satisfaction, always pursuing the goal of achieving financial benefits, such as selling more.
In this sense, selling through WhatsApp has become a successful strategy for numerous businesses and self-employed workers around the world.
The business version whatsapp marketing service has already proven that it offers ease of use and versatility in terms of its functions with which you can design and implement conversational marketing strategies, such as live chat, which allow market with WhatsApp Business you to build loyalty among your regular buyers and turn your potential customers into the best promoters of your brand.
In fact, around 73% of customers consider live chat to be the most satisfying way to communicate with a company, because they get immediate answers to their concerns.
3 ways to do marketing with WhatsApp Business
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Automate your responses.
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Centralize your contact data.
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Trace conversations.
Are you making the most of your WhatsApp Business to get relevant results for your business?
Before you answer, analyze how you behave when you want to make a purchase. Empathizing from your side of the fence with your podcast marketing | review potential customers will reveal to you that perhaps they, like you, prefer the convenience of completing their purchase process on a single platform, without being referred to any other place, that they prefer immediate responses and feeling in a trustworthy but friendly place where they can enjoy good customer service.
Dare to unify your customer service and sales processes! Start by putting your customers’ comfort and well-being above every marketing strategy. You will see how their behavior towards your brand changes from heaven to earth, achieving the benefits you seek for your business.
1. Automate your responses
Keep your buyers interested by bw lists encouraging them to move forward in the purchasing process until they reach the final sale. How? By market with WhatsApp Business responding quickly to the messages they send to your business’s WhatsApp.
The quick response factor not only
Reflects the efficiency and professionalism of your business, but also contributes to strengthening a positive experience for your customer, letting them know that their concerns and queries are important at all times, without time limits.
Integrating Treble software into your HubSpot allows you to optimize the customer journey of your prospects and clients, following the stages in which your interested parties are: attraction, consideration, purchase or loyalty.
Having this programming will let your client know that you took the time to find out their interests when you decide to resume or initiate contact with them.
According to HubSpot, 87% of customers who had a good experience with a company say they are likely to buy from them again.
Remember that customer experience covers many aspects, including feeling heard and important to your brand, so knowing that you are not sending them advertising or messages in a silly or crazy way is vital to keeping them:
2. Centralize your contact data
How valuable is your sellers’ time!
If your sales team is busy organizing and managing the contacts that come into your business every minute, then who is closing the deals you need to continue growing your company’s cash flow?
The root of your business’s growth in closings is in the human treatment that your team provides to your clients, and you can enhance this market with WhatsApp Business by delegating repetitive and mechanical tasks to the digital tools that exist today, such as, for example, message automation software through WhatsApp.
If your company receives a high flow of data through this application in its business format, and your team handles HubSpot, then it is best to enhance your CRM with Treble software.
Using this software will allow your team to keep data centralized without wasting time searching one by one, not knowing who the client is, what initially motivated them to contact you , what was the pain point that made them seek your help and even, many times losing parts of important conversations with your clients or potential clients, because it turns out that each of your salespeople used a different WhatsApp number that, perhaps due to disconnection or the high number of collaborators in the area, becomes impossible to obtain.
Start focusing more on deal closing metrics than on the organization and tracking that your sales team gives to your company’s data.
Unleash the Kraken of WhatsApp mass messaging ! Easily capture groups of people with certain interests in your business and allow your team to send them WhatsApp mass messages so personalized that they won’t even suspect they’re in a database.
3. Track conversations
Did someone send you a WhatsApp business message? Let the conversion begin!
When you properly integrate Treble with HubSpot you automatically unlock the most powerful marketing tactics on the market today for your business:
- You automatically qualify leads: you will know the interactions that take place on WhatsApp, from which you can accurately segment and evaluate leads in HubSpot.
- You nurture leads with valuable content: you’ll use interaction history to tailor the content you share, making it even more personalized for each contact.
- You close deals with the help of assisted sales: you will use previous conversations as a reference for a more personalized sales deal.
- You share promotional content: you will analyze the interactions to identify which contacts you will send promotional offers and discounts to.
- Onboard customers faster: you’ll have complete information in HubSpot, activating the welcome protocol for new customers.
