Recipients who opened the message have already received the reminder, but those who did not open it have not. It is worth sending them another message so that they will definitely receive the reminder.
Action or no action
Some recipients have already performed the bulk mail masters action you expected them to do, while others have not. There is therefore no point in sending additional reminders to the former, as this may only annoy them , while the latter would benefit from another reminder.
Cancellation or confirmation of participation
If you are organizing an event, there is no point in sending a reminder to those who have already cancelled their 14 wordpress plugins for creating killer content participation . So, before sending the message, make sure to send it only to those who may still attend the event.
Participation or non-participation
We often send some messages after the event to remind the participants of something important. But it is useless, or even ridiculous, to send, for example, a thank you for participating to those who did not attend the event . It is therefore a good idea to segment the recipients according to this criterion as well.
Trick #3: Keep Testing
We all know that testing is a key element cz lists of email marketing, so make sure you use it in your reminder emails as well. This will help ensure that as many people as possible open and read your messages. You can test the following elements.